I don't know what triggered it as I bought lots of items. Among my purchases were 2 Revlon Lipsticks BOGO and 2 Rimmel Lipsticks BOGO. The Revlons were just regular lipsticks and the Rimmels were one regular and one Moisture Shine Gloss. It is my guess that that one caused the Catalina as the cat is for a shine type lipstick but it is only a guess. I would be curious to know if anyone else got one. I am new at this and love the treat of a new lipstick so I am thrilled! I am calling it my "fat cat." It expires 8/11.